Establishing a Digital Presence for a Traditional Industry Leader
Columbia Gorge Forestry is a well-established forestry services provider with extensive expertise, but they lacked an online presence to match their professional reputation. They needed a website that would generate leads and establish their digital authority in the competitive forestry market.
No Online Presence
Despite their excellent reputation and years of service in the region, Columbia Gorge Forestry had no website, making them invisible to potential customers searching online for forestry services.
Competitive Local Market
The forestry service industry in the Columbia Gorge area is competitive, with several established companies already having strong online visibility for key search terms.
Lead Generation Needs
They needed a website that would not just showcase their services but actively convert visitors into leads and customers through effective calls-to-action.
Simple But Effective Content
The client wanted a straightforward website without unnecessary complexity, but still needed comprehensive content that would rank well in search results.
Local SEO Requirements
Success would be measured by achieving top rankings for local forestry-related keywords, requiring a targeted local SEO strategy focused on their specific service area.
Columbia Gorge Forestry needed more than just a basic website – they required a strategic online presence that would put them in front of potential customers at the exact moment these customers were searching for forestry services in their area.